If you work in the virtualization or datacenter field (are they really different anymore?) you probably know that VMworld US 2017 is next week, August 27-31. While VMware may not be the only option out there when it comes to virtualization anymore VMworld is still the defacto event for people in the field. This conference’s definition of community is unrivaled in scope with just as much if not more going on outside of the conference agenda as  in it.

As with all things worth doing conference attendance probably needs a checklist. Have you done yours? If not here are the high points of mine. I’m not going to bore you with “Jim will be attending session so and so”; well except for VMTN6699U and VMTN6700U you should totally join me at those sessions, but these are pretty general things I try to do each time.

  • Take Your Vitamins– I hate to say it but the Vegas Flu is a real thing. Between being in the recirculated air of a jumbo jet for any number of hours to bookend event and being in the recirculated air of a Vegas hotel/casino/conference center I always seem to get at least a mild head cold at some point during the week. Start about now taking whatever version of Vitamin C supplement you like and do so throughout the event to help head this issue off.
  • Bring Sharable Power- The average conference attendee has 3 devices on them at all times, phone, tablet and laptop. These things will start to get low on battery about midday and that just won’t do. In theory lots of places will have power outlets but with 25,000+ attendees they are still in short supply. I typically bring a big battery pack, a travel surge protector and USB power cables for everything under the sun so that I can plug in and share at sessions and keynotes.
  • Get There Early and Be Ready To Learn– While the conference doesn’t start in earnest until Monday the 27th I always try to arrive midday Saturday because there is so much going on before the conference starts. One of the highlights of the entire conference to me each year is Opening Acts, a series of panel sessions put on by VMunderground and vBrownBag on Sunday afternoon. These sessions always prove to be insightful and are traditionally more career-centric or more wide-ranging than your typical VMworld session. The fact that this is followed by the always awesome VMunderground party that night is not lost on me either. Also, if you are a VMware TAM customer there is exclusive content for you on Sunday afternoon.
  • Be Comfortable Being Yourself– So what do you wear? My friend Matt Crape covered this well in his recent post but I would like to add that go with what makes you most comfortable networking with your peers. If you are good with shorts and a t-shirt, go for it. Me personally I’m a golf shirt and jeans kind of guy so that’s most of what you’ll see from me. Your days at VMworld are most likely going to be between 15-20 hours so go with what feels good unless that’s naked. Nobody needs to see that. 😉
  • Get Out and Be Social– This is not a “Woo Hoo, It’s Vegas So Let’s Party” topic. Yes, you can do that if that’s your prerogative, but keep in mind some of the smartest minds in your chosen career are going to be here and out at both events in the evening as well as in the hang space during the day. Go meet people as they are typically pretty nice and cool. While the VMworld sessions are what’s being sold as the content of the conference I will book very few of those, choosing instead to spend my time learning from others how they are dealing with many of the same issues that I have and make connections that can prove helpful down the road.
    Where to go be social? During the day the HangSpace/ VM Village is the place to go. In the evenings there is a never-ending list of gatherings to find your way to. I personally will be making sure I attend the Veeam party and VMunderground as they are my 2 evening must do’s each year and are typically among the biggest. Past that I’ll just go with the flow.
  • Be Social Online Too– If you are a tweeter be sure to use not only the #VMworld hashtag but also that of whatever session or event you are currently in. If you look around it will typically be on a wall somewhere. This will help you extend the conversation during the session. If you aren’t on twitter yet you may want to consider that, often this is a great way to see what your colleagues are saying about announcements and such in real time. It also serves a great way to meet up with others at the conference.
  • Get Some Sleep When Possible– I know this sounds counter-intuitive to the previous topic but if you are a 40-year-old like me this week will catch up to you. It is definitely possible to do events and conference from 7:30 AM to after midnight each day and while that’s a lot of fun, by Wednesday there are so many zombies walking around Mandalay Bay it looks like an episode of the Walking Dead. If you’ve been working on the session builder already take a look at your schedule and make room for you to sleep in a morning sometime midweek. You can catch up on the sessions once you get back.

While there’s more than that for me those are the basics. If you are going please hit me up @k00laidIT on twitter, I’d love to have a coffee, a beer or just a conversation with you. Have a great time!

P.S. Wear comfortable shoes!

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